Bingo Affiliates - News & Opinion

We have been involved with online affiliate marketing for well over 20 years. In 2004 we got involved with bingo and gambling and enjoyed a mostly successful experience. We have witnessed a lot of changes in the industry, some good and some not so good. One constant is that affiliates - especially small/medium ones - can be treated badly. Contracts get torn up or changed, commissions altered down but not up, terms are rewritten and quotas imposed. And if that wasn't enough our ability to promote brands is curtailed by UKGC regulations and questionable impositions by operators. We don't know whether anyone will read the below or even care, but our view is this: if this is how bingo operators treat their partners then this reflects how they treat customers.


Dragonfish Bingo Brands Are On The Move

Added On 15th March 2024

March is proving to be a bit of a nightmare for online bingo affiliates. Earlier in the month William Hill decided to pull the plug on their Vegas....


William Hill Decide To Drop UK Affiliates

Added On 8th March 2024

Sadly this site has become more of a record of the demise of affiliates within the UK Gambling industry as opposed to telling players about the best....


Another Three Dragonfish Bingo Brands To Close

Added On 10th October 2023

Over the last few months we've been documenting the various brands that are finally closing their doors on the former Dragonfish platform that's now....


Intouch Games Concede The UKGC License

Added On 4th September 2023

Intouch Games, the company behind brands such as Pocket Win and mFortune Casino, have surrendered their UK Gambling Commission license and ceased....

Gala Bingo

Gala Moves To Shared Wallets

Added On 22nd June 2023

At the end of January 2023 we reported that Foxy Bingo and Foxy Games had combined their online wallets. What this meant was that whilst the two....


20 Year Old Brand Is Best New Bingo Site 2023

Added On 18th May 2023

Last night (17th May 2023) a bingo portal site's awards ceremony took place in Gibraltar. The awards are chance for the great and the good of online....


Bingo All Stars To Close Down

Added On 10th May 2023

Bingo All Stars, the brand which brought bingo together with celebs such as Christopher Biggins, Linda Lusardi, Rustie Lee, Derrick Evans, Russell....


More Gambling Affiliate Frustrations

Added On 24th April 2023

Back in 2017 the online gambling industry was forced to get it's act together with a serious of interventions from The UK Gambling Commission. Huge....


Jumpman Add Another Online Bingo Site

Added On 28th March 2023

In the next week we're going to see the closure of a number of bingo brands including BingoCams, Dabber Bingo, Bingo Besties and Sundae Bingo. The....


The Science Of Compliance

Added On 24th March 2023

In 2017 The UK Gambling Commission decided it was high time to clean up online gambling. The scale of child appealing elements such as cartoon themed....

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